Now with AI-Powered Tools

The Complete DMS Built for Marine Dealers

Inventory, sales, service, parts, accounting, marina management, online slip booking, and AI invoice scanning — all in one system built exclusively for the marine industry.

Schedule Live Demo Get Custom Quote
No long-term contracts US-based support
Launch DMS Dashboard
AI Invoice Scanner
Decodes units & parts instantly
Marina Management
Online slip booking included
Parts & POS
Counter, orders & card processing
Service Department
ROs, time clock & warranty
Sales & Deal Desk
Quotes, trade-ins & financing
Accounting
Full GL, AP/AR & QuickBooks sync
CRM & Marketing
Leads, follow-ups & campaigns
6+
Modules Included
100%
Marine Industry Focus
AI
Invoice & Parts Decoder
24/7
Cloud Access
Full Platform

Everything Your Dealership Needs

One system. Every department. Zero compromises.

Inventory Management

Boats, trailers, and parts with full specs, photos, floor plan tracking, and multi-location support. AI-powered invoice scanning adds units automatically.

  • AI invoice decoder for units & options
  • Floor plan & curtailment tracking
  • Multi-store inventory visibility
  • Consignment management

Sales & Deal Desk

Build quotes, manage trade-ins, calculate financing, and close deals with built-in buyer order printing and document generation.

  • Buyer order & deal jacket printing
  • Trade-in valuation & payoff
  • Co-brokerage & consignment deals
  • Sales commission tracking

Service Department

Full repair order workflow from write-up to cashier close. Technician time clock, warranty claims, and sublet management included.

  • Technician time clock & flat rate
  • Warranty claim management
  • Sublet & internal RO support
  • Service scheduler & appointments

Parts & POS

Full parts counter with price book upload, special orders, cycle counts, and a fast point-of-sale terminal with card processing.

  • AI parts invoice decoder
  • Special order & PO management
  • Cycle count & inventory control
  • Integrated POS with card processing

Full Accounting

General ledger, AP/AR, bank reconciliation, journal entries, and financial statements — all posting automatically from every transaction. Run our built-in accounting or connect to QuickBooks — your dealership, your choice.

  • Auto GL posting on every transaction
  • Bank feed & reconciliation
  • Accounts payable & receivable
  • P&L, balance sheet, cash flow
  • True QuickBooks integration — every sale, RO, part & marina charge syncs automatically
  • No double entry — works however your business operates
Use our accounting or QuickBooks — full flexibility

CRM & Marketing

Lead management, activity tracking, email campaigns, and appointment scheduling to turn prospects into buyers and buyers into repeat customers.

  • Lead pipeline & follow-up tracking
  • Email templates & campaigns
  • Appointment & task management
  • Customer activity history

Ready to see it live?

Get a personalized demo tailored to your dealership in 30 minutes.

Book My Demo
Powered by AI

AI Tools That Save Hours Every Day

Stop manually entering data. Let AI read invoices, decode options, and populate your system automatically.

AI Invoice Decoder

Scan Any Invoice — Units & Parts Added Automatically

Upload a manufacturer invoice or parts order and our AI reads every field — year, make, model, HIN, options, engine specs, pricing — and creates the inventory record for you. No more manual entry.

Reads unit invoices in seconds
Decodes all options & packages
Parts invoices & price books
Review & confirm before saving
See AI Demo
AI Invoice Scanner
AI Invoice Decoder
AI Business Insights

Ask Your Data Anything

Our AI insights engine analyzes your sales, service, and inventory data and surfaces trends, alerts, and recommendations — in plain English. No reports to run, no spreadsheets to build.

Sales trend analysis
Inventory aging alerts
Tech performance metrics
Profitability by category
See AI Insights
AI Business Insights
AI Insights
Marina Management

Full Marina Management Built Right In

Manage your slips, reservations, utility billing, and rental contracts — all connected to your accounting automatically.

Interactive Dock Map

Visual slip map with real-time availability. Click any slip to book, check in, or view the active reservation instantly.

Online Slip Booking

Public booking portal lets customers reserve slips online 24/7. Reservations flow directly into your system with full payment tracking.

Rental Contracts

Generate, email, and collect signed rental contracts from inside any reservation. Upload signed PDFs and store them permanently on file.

Utility Billing

Track power and water meter readings. Flat rate or per-unit billing posts automatically to the reservation balance.

Interactive Dock Map
Marina Dock Map
Online Booking Portal
Online Booking
Reservation View

Everything About a Reservation in One Place

Open any reservation and see the full picture — slip assignment, boat details, payment history, charges, utility readings, and the rental contract — all on one screen. No jumping between modules.

Full payment & charge history
Utility readings on the reservation
Contract status & signed PDF
Charge POS & service ROs here
See Reservation Demo
Reservation Detail View
Marina Reservation View
Rental Contracts

Send, Sign, and Store Contracts in 3 Steps

No more printing, scanning, or chasing paper. Generate a contract from any reservation, email it directly to the customer, and store the signed PDF permanently on file — all without leaving the system.

1
Generate & Send
Click Send Contract on any reservation. The system generates the PDF and emails it to the customer automatically.
2
Customer Signs & Returns
Customer signs and emails back. Upload the signed PDF directly to the reservation with one click.
3
Stored on File Forever
Download the signed contract any time from the reservation. Full audit trail of when it was sent and signed.
See Contract Demo
Mass Send Contracts

Renew your entire marina in minutes — not days.

At the start of every season, use Mass Send to generate and email renewal contracts to every slip holder at once. Filter by rate type, dock, or date range. The system calculates new renewal dates automatically and sends each customer their personalized contract.

1-Click
Send to all slip holders
Auto
Renewal date calculation
Filter
By rate type or dock
PDF
Personalized per customer
Mass Send Contracts
Mass Send Contracts
Slip reservations with check-in/check-out
Daily, weekly, monthly & seasonal rates
Deferred income recognition & GL posting
Charge POS sales & ROs to reservations
Mass contract renewal by rate group
Insurance tracking & expiry alerts
Send & upload signed contracts per reservation
Full payment & charge history per slip
Utility meter readings & auto-billing
See Marina Demo
See It In Action

Built for Every Department

A clean, fast interface your whole team will actually use.

Inventory Management
Inventory

Complete Unit & Parts Inventory

  • Boats, trailers, and parts in one system
  • AI invoice scanning adds units automatically
  • Floor plan tracking with curtailment schedule
  • Multi-store inventory visibility & transfers
  • Photo uploads & document storage
  • Consignment & co-brokerage support
See Full Demo
Sales & Deal Desk
Sales

Close Deals Faster

  • Quote to deal in minutes
  • Trade-in valuation & lien payoff
  • Buyer order & deal jacket printing
  • Auto GL posting on deal completion
  • Sales commission & salesperson tracking
  • Deal margin reporting by unit & category
See Full Demo
Service Department
Service

Full Service Workflow

  • Write-up to cashier close in one screen
  • Technician time clock & flat rate billing
  • Warranty claim management
  • Sublet & internal repair orders
  • Service scheduler & appointment calendar
  • Charge service to marina reservation
See Full Demo
Parts & POS
Parts

Parts Counter & POS

  • AI parts invoice decoder
  • Price book upload & supplier management
  • Special orders with PO tracking
  • Cycle count & inventory control
  • Fast POS with card processing
  • Charge POS sales to marina reservation
See Full Demo
Accounting
Accounting

Real Accounting — Not Just Bookkeeping

  • Full general ledger with auto-posting
  • Accounts payable & receivable
  • Bank feed & reconciliation
  • Deferred income recognition
  • QuickBooks Online sync available
  • Multi-store consolidated reporting
See Full Demo
Reports & Analytics
Reports

Know Your Numbers

  • Profit & loss by department & category
  • Deal margin & gross profit reports
  • Service WIP & tech efficiency
  • Parts profitability & turns
  • Sales tax & compliance reports
  • KPI dashboard with real-time data
See Full Demo
Multi-Location

One System for All Your Locations

Run multiple dealerships or marina locations from a single login. Each store has its own data, users, and accounting — with consolidated reporting across all locations.

Separate store databases
Per-store user permissions
Cross-store inventory transfers
Consolidated reporting
Schedule Demo
HQ
Store 1
Store 2
Marina

Stop Duct-Taping Systems Together

Launch DMS replaces your spreadsheets, separate accounting software, and disconnected tools with one system built for marine dealers.

Schedule Live Demo Get Custom Quote
Testimonials

Trusted by Marine Dealers

★★★★★

"Launch DMS transformed our dealership. The AI invoice scanner alone saves us 3-4 hours every time a new unit arrives. Everything just works together."

★★★★★

"The marina management module is incredible. Online bookings, rental contracts, utility billing — all connected to accounting. We replaced three separate systems."

★★★★★

"Our service department efficiency went up 35% in the first month. Techs clock in on their tablets, parts are tracked, and billing is automatic."

Pricing

Get Your Custom Quote

Pricing is based on your dealership size and modules needed. Tell us about your operation and we'll build a tailored proposal.

We respond within one business day.

Demo

Schedule Your Live Demo

30-45 minutes. Personalized to your dealership. No pressure, no obligation.

30-45 minutes, personalized to your dealership.

Contact

We're Here to Help

Call Us

(801) 231-2822

Mon–Fri 9am–5pm MT

Email Sales

sales@launchdms.com

Response within 24 hours

Support

support@launchdms.com

For existing customers